Skills/CRO & Analytics

CRO & Analytics

Profitable Scaling
2x revenue growth

Transform your business into a data-driven optimisation machine with systematic testing protocols and advanced analytics. I implement comprehensive measurement frameworks that identify improvement opportunities and drive continuous growth.

Conversion OptimizationUser ExperiencePerformance Tracking

My Process

01
Analytics Setup & Baseline Measurement

Implement comprehensive tracking and establish baseline metrics across all customer touchpoints and conversion funnels.

02
Data Analysis & Hypothesis Development

Analyze user behavior data to identify optimisation opportunities and develop data-backed hypotheses for improvement.

03
Systematic Testing & Experimentation

Design and execute A/B tests, multivariate tests, and user experience experiments to validate optimisation hypotheses.

04
Continuous Improvement Implementation

Roll out winning optimisations and establish ongoing testing protocols to ensure continuous performance improvement.

Case Study: E-learning Platform

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Challenge

Stagnant conversion rates despite increasing traffic, unclear optimisation priorities

Solution

Implemented comprehensive CRO program with advanced analytics, heat mapping, and systematic testing

Results

2x overall revenue growth
65% improvement in landing page conversions
40% increase in course completion rates
Identified $3.2M in annual optimisation opportunities

Tools & Technologies

Google AnalyticsHotjarOptimizelyGoogle OptimizeMixpanelCrazy Egg
Jos Aguiar

Ready to Implement CRO & Analytics?

Let's discuss how this expertise can drive measurable results for your business growth goals.