Skills/Facebook & Instagram Ads

Facebook & Instagram Ads

Customer Acquisition
425% ROAS achievement

Harness the power of Facebook's sophisticated advertising platform to reach your ideal customers with precision targeting and compelling creative. I create campaigns that cut through the noise and drive meaningful business results.

Creative StrategyAudience TargetingCampaign Optimization

My Process

01
Audience Research & Development

Deep audience research to create detailed buyer personas and develop custom and lookalike audiences for precise targeting.

02
Creative Strategy & Production

Develop compelling ad creative including video, images, and copy that resonates with your target audience and drives action.

03
Campaign Launch & Optimization

Launch campaigns with proper tracking setup and implement continuous optimisation based on performance data and user feedback.

04
Scaling & Performance Enhancement

Scale winning campaigns while maintaining efficiency through budget optimisation, audience expansion, and creative refresh strategies.

Case Study: E-commerce Fashion Brand

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Challenge

Facebook ads were generating traffic but poor conversion rates and high cost per acquisition

Solution

Implemented advanced audience segmentation, dynamic product ads, and conversion-optimised creative strategy

Results

425% return on ad spend achieved
68% reduction in cost per acquisition
$2.1M in revenue from Facebook ads
Expanded to 5 profitable audience segments

Tools & Technologies

Facebook Business ManagerFacebook PixelCreative HubAudience InsightsAdEspressoCanva
Jos Aguiar

Ready to Implement Facebook & Instagram Ads?

Let's discuss how this expertise can drive measurable results for your business growth goals.